“I am a storyteller at heart. I love being able not only to craft compelling narratives for my clients, but also helping them grow and reach that next level, to expand and add new chapters to their story. On a professional and personal level, this is what makes my work so rewarding.”
– Jeannine Jacobi
Jeannine Jacobi, the founder of freshpr, has that rare ability to identify the “It” factor for the most current topics and products, while also leveraging her extensive experience to ensure the business strategy is effective. With a passion for helping entrepreneurs, artists, and innovative businesses, Jeannine Jacobi references her depth of industry relationships and unique perspectives to create and implement effective publicity campaigns for clients in technology, film, consumer products, design, lifestyle, entertainment, sports, and several other markets.
Often called a “media relations guru” by those in the industry, Jeannine guides her clients in strategic planning, organizational positioning, brand messaging, communications materials, product placement, and targeted media coverage. She has helped her clients gain exposure in many of the globe’s leading media outlets, including Associated Press, Reuters, Bloomberg News, Wall Street Journal, New York Times, BBC News, Inc., Forbes, Fortune, Entrepreneur,Good Morning America, CBS Sunday Morning, CNN, CNBC, MSNBC, Fox Business, Fox News Channel, Wired, Financial Times, VentureBeat, TechCrunch, Los Angeles Times, Daily Variety, Hollywood Reporter, USA Today, Real Simple,, Self, Redbook and O Magazine.
Earlier in her career, Jeannine served as director of communications and marketing at NCJW/LA. She also was an executive for the arts and consumer technology divisions at Ruder Finn, and spearheaded the production of live satellite and radio media tours at On The Scene Productions (OTSP). She began her public relations career at boutique international agency Laister Dickson & Associates, promoting artists and special events including Aerosmith, Val Kilmer and David Copperfield.
Jeannine received a master’s degree in organizational management with an emphasis in organizational development from Antioch University. She earned her bachelor’s degree in communications from the University of California, Santa Barbara. A Southern California native, Jeannine lives and works in Los Angeles with her husband, two children, and her vibrant Golden Retriever, Stella.